Members-only Podcasts How Iryna Wagner got her product marketing job at WhatsApp In this episode of Product Marketing Maestros, guest Iryna Wager, Product Marketing Manager at WhatsApp discusses her strategy for transitioning from a traditional industry to big tech....
Members-only Podcasts “Nobody cares about your vision” with Anthony Pierri, Co-Founder of FletchPMM Tune in to hear about throwing out your product vision, finding clear homepage messaging, and what product marketers can learn from the Baja Men....
Members-only Scholar program case studies “It was such a profound learning moment for me.” PMM Scholar Program with Emmanuel Nwosu Join Emmanuel Nwosu as he shares his experience enrolling in the PMM Scholar Program and how it has helped him in his career....
Members-only Podcasts The power of asking ‘why?’ A case study for market research Tune in as Andrea Saez outlines the importance of thorough market research in product development....
Members-only Scholar program case studies “The PMM Scholar Program has been a transformative experience.” Case study with Johnathan Butler Gain valuable insights into the PMM Scholar Program by reading about the firsthand experience of recent graduate Johnathan Butler....
Members-only Podcasts Fighting friendly with Andy McCotter-Bicknell Head of Competitive Intel at Apollo.io Join Collin Mayjack and Andy McCotter-Bicknell, Head of Competitive Intelligence at Apollo as they delve into the world of competitive analysis....
Members-only Reports State of the Interactive Product Demo 2024 Report Download this report to learn how to elevate your interactive product demo strategies and captivate your audience like never before....
Members-only Scholar program case studies “The PMM Scholar program is as technical as it is fun.” PMM Scholar Program with Sandra Wahiga Gain valuable insights into the PMM Scholar Program by reading about the firsthand experience of recent graduate Sandra Wahiga....
Members-only Podcasts Lessons in alignment and the power of collaboration with Amit Alagh Join Nitin Kartik and Amit Alagh as they share insights on the importance of collaboration between product management and product marketing....
Members-only Podcasts Powerlifting and PMMing at a Series A startup with Emily Pick, Senior PMM at Rattle In this episode of Product Marketing Life, host Collin Mayjack speaks with Emily Pick, Senior PMM at Rattle to discuss her experience as a founding PMM at a Series A startup....
Members-only Positioning & messaging Top 5 reasons why Messaging Certified should be on your product marketing to-do list Sign up for Messaging Certified: Masters and uncover a whole host of hard and soft skills you can apply directly to your role and advance in your career....
Members-only Articles What is a brand persona? Examples inside Learn how to build a brand persona and align it with your social campaigns in order to optimize your company's online presence....
Members-only Articles How to use personalization tactics in your product marketing strategy Discover proven personalization tactics to keep users engaged and drive conversions. Click to unlock powerful strategies....
Members-only Analyzing pricing strategies for in-app purchases, with Mark Assini Join Nitin Kartik and Mark Assini as they have a riveting discussion on pricing strategies, customer impact, and the art of turning short-term pain into long-term gain....
Members-only From PMM to VP in 3.5 years with Grant Duncan, VP of Marketing at HST Pathways Learn how Grant Duncan, VP of Marketing at HST Pathways went from PMM to VP of Marketing in just 3.5 years....